| A typical process adopted by Amtech STRATEGY
AND CREATIVE ASSESSMENT
Amtech starts off every project with a strategy meeting with the client
to have an exhaustive understanding of the project and business requirements.
The initial discussions of branding, identity and mission to merchandising
plans are discussed from the beginning, as each part of the developing
process is inseparable from the execution of the envisaged product.
INFORMATION ARCHITECTURE
To engineer the project, Amtech incorporates the insights and information
received from the strategy and creative assessment phase. In this
phase we collaborate with our client to decide how the content should
be dealt with and how it can be efficaciously organized. This phase
is prior to the concept development phase.
CREATIVE CONCEPT DEVELOPMENT
In this phase a prototype of the design will be roughly developed.
The concept and the design will be crosschecked and the design will
be analyzed from multiple perspectives. These initial designs will
be accessible in a private Amtech server and will be available for
the client to review. This initial design will not have motion, interactivity
and new media tools attached.
Clients’ feedback will be welcomed at this stage and design-proper
begins when the client approves the project. Concept for copy writing
is finalized at this stage.
PRODUCTION AND FRONT END PROGRAMMING
Once the design process starts Amtech will integrate motion, interactivity,
new media tools and auxiliary design tools to the proto type design.
The coding and front-end programming will be finalized and executed
during this period. There would be rigorous revisions, both creative
and technical and the final revising will be according to the client
feedback.
DATABASE DESIGN AND INTEGRATION
TESTING AND QA
After the completion of production and integration phase, the fully
interactive and functional site will be uploaded to a server for testing.
The site would be tested on different systems, platforms and browsers.
To ensure the performance of server, simultaneous users will be employed.
All errors and minor incongruities regarding technical aspects of
the design will be eliminated at this stage.
SITE LAUNCH AND EVOLUTION
In the final stage, the site will be launched on the web server. For
better marketing the site will be optimized for search engines and
we ensure the best possible ranking for applicable searches.
AMTECH assures support and help even after the
completion of the project.
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